About Beverly's

     In December 2020, Beverly retired after 57 years of running this locally owned, family run business. The torch was handed to our new owner, Tamara Bailie. Tam had over 28 years of experience managing a few of the Beverly’s stores and training our managers. Beverly’s is a Santa Cruz County staple and Tam was excited to have the opportunity to continue the business as her own. Tam relocated to Watsonville, to begin her new venture.

     Beverly’s is a stand-alone store with no online sales that offers fabric, crafts, stitchery, home & holiday décor, and so much more. Most of the staff have been working for Beverly’s for over ten years! We enjoy engaging in our customers projects and seeing their finished products. We pride ourselves on customer service, as we know that without you, we would not be here. We are starting up quilting and sewing classes and hope to add more in the coming months.

We hope to see you soon!